Justin David Reyes

Strategic Planner, Marketing and Advertising

Justin David Reyes - Strategic Planner & Brand Strategist

Justin David Reyes's Bio:

Justin David Reyes's Experience:

• Brand Strategist at JSS Ventures

  June 2014 - Present | New York, NY

  Assistant, Research & Brand Strategy o Research and prepare materials for immersion phase of "Direction of Business" consulting projects. Brief CEO on key individuals within, and important news and trends regarding, the client's business. o Work in collaboration with CEO in developing a working hypothesis related to the problems and opportunities face by the client. Create initial client report based on research, insights gained during immersion phase, and hypothesis. o Conceptualize and create workshop materials in collaboration with CEO, assist CEO in running workshop in client's offices in order to further develop our new "Direction of Business" strategy, create buy-in among employees of client company. o Compile final "Direction of Business" report in collaboration with CEO and assist in presentation to executives.

• Political Research Intern at Citizen's Union of New York

  May 2012 - August 2012

  Local Candidates Committee o Monitored and researched 32 candidates for 20 different Manhattan political races in order to maintain a database of information regarding campaign finances and biographical information. o Customized questionnaires for individual candidates and acted as a liaison with campaign managers to manage deadlines. o Arranged and facilitated interviews with candidates by panels of distinguished citizens that resulted in the completion of The Primary Season Voters Guide.

• Reporter at War News Radio

  January 2012 - May 2012

  o Researched, pitched, wrote, edited, and voiced two 8-minute NPR-style radio stories on Humanitarian Refugees in Australia and Environmental Activism in Brooklyn - made available to the public on the web sites and broadcast on the radio. o Located and interviewed high profile sources which resulted in fresh angles and compelling copy on important news items. o Created weekly blog to supplement Australian Refugee story, culminating in a comprehensive multimedia presentation featuring text, selected audio clips, and photographic slideshows; generated comments and positive feedback from readers.

• Research Analyst Intern at Primary Insight

  July 2011 - November 2011

  o Utilized an ability to quickly absorb industry structures and trends, and to identify players with valuable insight, to connect investors and decision-makers at various corporations in a multitude of industries - food services, energy resources, financial services - with individuals who could provide them with primary source market research. Ensured our clients were well informed and able to make sound investment decisions. o Used networking techniques and cold calling skills to recruit subject matter experts for specific consultations and to expand Primary Insight's global network of relationships with experts in all fields. o Communicated client needs to these individuals in their capacities as consultants in a clear and timely manner. Determined whether a conflict-of-interest existed and ensured that neither Primary Insight's clients nor expert consultants were placed in an uncomfortable or unprofessional position. o Managed work priorities and deadlines to maintain rigorous standards of speed and quality of service to clients.

• Strategy Tadpole at StrawberryFrog

  February 2014

  o Researched, conceptualized, and implemented Social Media and Digital campaigns and tactics for brands such as Jockey, Fujifilm, and Sabra. Likewise provided strategic planning for project proposals and new business pitches. o Aided Director of Business Development in all stages of work. Duties included discovering and pursuing new business opportunities, managing and processing RFP's, creating and compiling pitch materials, researching and defining pitch strategy, coordinating and providing support to the Chief Creative and Strategy Officers and the Senior Account Directors.

Justin David Reyes's Education:

• Swarthmore College

  2009 – 2013
  Bachelor's Degree
  Concentration: History & Political Science
  Activities: Swarthmore Large Scale Events Committee, MULTI - Multicultural Society, Swarthmore Rugby Team

• University of Sydney

  2011 – 2011
  Concentration: Government, Peace & Conflict Studies

• Horace Mann High School

Justin David Reyes's Interests & Activities: